Project Details.
① Director: Nick Ball
② Production Company: Blink
Pot Noodle
Pot Noodle wanted us to pivot from being a snack for slackers to something your young go-getters could enjoy. Our campagin was line was ‘You Can Make It’...
see what we did there.
It went down a storm. We increased Pot Noodle sales to over 100M. We had so many people asking about the track we composed for the spot that we released it as a single with it’s own music video. The ad launched the acting career of our lead, who went on to a number starring roles, and he even got to do his thing for real at an Anthony Joshua fight in the o2 arena. And ontop of all that Dane Bowers tweeted about it.